On the Rise: Ray Hustle

By The Rap ScoutHip Hop Vibe Staff WriterNorth Carolina has been a hotbed for hip hop for many years now. In 2001, Petey Pablo was the breakout rapper from Greenville, NC. Following his short run, North Carolina rap had fallen off.However, J. Cole put North Carolina hip hop back in the mainstream. Representing Fayetteville, he has introduced a new city to the hip hop world. J. Cole is not the